WebRTC Solutions Industry News

TMCNet:  Mobivity Announces Preliminary 2012 Revenues of $4.08 Million, a 62% Increase Over 2011; Provides Business Update

[February 14, 2013]

Mobivity Announces Preliminary 2012 Revenues of $4.08 Million, a 62% Increase Over 2011; Provides Business Update

PHOENIX, AZ, Feb 14, 2013 (MARKETWIRE via COMTEX) -- Mobivity Holdings Corporation (OTCQB: MFON), an award-winning provider of proprietary mobile marketing technologies and solutions, today announced the Company's unaudited revenue results for the fourth quarter and fiscal year ended December 31, 2012.

2012 and FY2012 Preliminary Results Mobivity expects to report revenues for the fourth quarter, ending December 31, 2012, of approximately $1.053 million, an increase of more than 6.7% from $.987 million in revenues for the fourth quarter ending December 31, 2011. Revenues for the full year 2012 are expected to be $4.08M, an increase of 62% year-over-year from 2011.

The Company also achieved Gross Margins of 72% during the fourth quarter, 2012, an increase of 25% compared to Gross Margins of 58% during the fourth quarter, 2011.

Business Update Mobivity has seen continued adoption of its products and services, which are now used in over 5,700 locations across the United States.

The Company has also recently procured partnership agreements with CASTMARK and the Bowling Proprietors Association of America (BPAA), providing access to more than 80 new sales resources as well as over 4,000 bowling and family fun centers respectively. Additionally, the Company recently announced its intent to acquire Stampt, a smartphone application driving loyalty solutions to hundreds of merchants nationwide, including more than 90 Whole Foods locations. The Stampt mobile application has already been integrated into Mobivity's C4 platform, a Software-as-a-Service solution allowing merchants to now manage SMS broadcasts, Facebook and Twitter posts, as well as Stampt from a single, integrated Web-based interface.

One in twenty-four Americans have now experienced Mobivity's patented mobile marketing technology via engagements with both local and national brands. Mobivity is transacting more than 10 million SMS connections per month, up from just over one million per month during the fourth quarter of 2011. Consumer satisfaction of the service continues to show strong performance as seen by a large Quick Serve Restaurant (QSR) using Mobivity's technology. Their consumer opt-in base has grown from a few hundred thousand to more than one million consumers in just one year, hailing a less than 1% monthly opt-out rate.

The Company also expects its fourth patent, related to mobile messaging and communication technology, to publish sometime in the first half of 2013. The U.S. Patent and Trademark Office has already issued an "Allowance of Claims" notification for the patent. Details of the intellectual property will be disclosed following the publication of the patent.

About Mobivity Mobivity is an award-winning provider of proprietary mobile marketing technologies and the inventor of Mobivity, a unique, enterprise-grade platform empowering brands to engage mobile consumers via multiple channels. The only system of its kind, Mobivity is a cloud-based solution providing broad mobile communications and extensive CRM features. It is integrated with multiple tier-one PSTN/ IP carriers and micropayment processing facilities as well as with carrier premium SMS billing systems. Customers include CNN, Disney, Sony Pictures, AT&T, Verizon, USA Network, numerous professional sports franchises, the Golf Channel, and NBC Universal. For further information visit www.mobivity.com or follow us on Twitter @mobivity.

For additional information, contact: Company Contact: Mobivity Corp.

Dennis Becker CEO www.Mobivity.com Phone: (877) 282 7660 Investor Contacts: MDM Worldwide Investor Relations Mobivity (646) 403-3554 SOURCE: Mobivity Holdings Corp.

http://www.mobivity.com/

[ Back To WebRTC Solutions's Homepage ]

FOLLOW US

Featured Podcasts

Delivering First Class Communications With WebRTC

This webcast captures a recent discussion about WebRTC between Jim Donovan, Director of Product Management at Oracle and Larry Hettick, Editorial Director and Senior Research Fellow at Webtorials. The topics cover WebRTC reliability, interoperability, and security--looking at how Oracle addresses these issues.

Oracle in Enterprise Communications

Most in the industry have heard of the acquisition of Acme Packet by Oracle. What you may not know is that Oracle has a number of telecommunications products including a UC suite, WebRTC Session Controller, and Operations monitoring tools. Oracle is pursuing both the enterprise and service provider.

Featured Whitepapers

ConnectCare & Unified Contact Manager

SPAN's ConnectCare is a WebRTC-based telemedicine app, which allows consumers to easily and instantly avail clinical healthcare from the providers, regardless of their location. This app is extremely useful to healthcare providers, patients and their caregivers alike.

WebRTC Security Concerns

This whitepaper covers two of the most relevant topics in communications industry today: WebRTC and security. We will introduce the problem of security in WebRTC including those traditional VoIP attacks that are going to be present in WebRTC services. Later we will mention ad-hoc WebRTC attacks and protection mechanisms, to close with an overview of identity management solutions.

Migrating Real Time Communications Services to the Web

In the Internet age, businesses that own fixed and mobile communication networks, including traditional Communications Service Providers (CSPs) of all kinds, are being challenged with some tough questions: How do we stay relevant to our customers?

Delivering Enterprise-Class Communications with WebRTC

WebRTC is an emerging industry standard for enabling Web browsers with real-time communications capabilities. It enables enterprises to enhance Web sites, empower BYOD users, and improve video collaboration and on-line meetings, to name but a few examples.

WebRTC Report Extract Reprint

This document examines the growing important of WebRTC, both generally and for telecom service providers. It considers the expanding range of use-cases, the multiple layers of interoperability likely to be desired by telcos, and some implications in terms of network integration and mobility.

WEBRTC SOLUTIONS PAPERS, SLIDES, COLLATERAL

Robust Enterprise Grade WebRTC Systems and Services


The emerging WebRTC standard has become one of the industry's hottest topics – and with good reason. Being able to "communications enable the web" has Communications Service Providers as well as Enterprises busily making plans for deployment. But, as these plans unfold, reality is starting to intrude on those plans. Our expectations of telephony services are much higher than web browsing. We expect the phone to connect instantly, operate with minimal disruption, and work seamless across any network, anywhere, at any time. There is also an understanding that phone service is inherently secure. With WebRTC, the expectation is for these applications to behave in the same manner.

This session looks at the user experience and expectations of a WebRTC Enterprise service. It will also cover how a WebRTC enterprise handles security, reliability, and interoperability within browsers and networks.

ORACLE COMMUNICATIONS WEBRTC SESSION CONTROLLER

The Oracle Communications WebRTC Session Controller enables communications service providers (CSPs) and enterprises to offer WebRTC services – from virtually any device, across virtually any network – with carrier-grade reliability and security.

Sales Presentation: Oracle Communications WebRTC Session Controller

Agenda:
- WebRTC Market and Opportunities
- WebRTC Challenges
- Oracle Communication WebRTC Session   Controller
- Summary

ORACLE COMMUNICATIONS WEBRTC SESSION CONTROLLER SOLUTION

Communication Service Provider (CSP) voice service revenues continue to face pressure due to shifts in communication preferences and competition from non-traditional service providers. Voice communications are now often embedded into applications outside the domain of traditional telephony voice usage. CSPs have been challenged to effectively leverage and monetize new web-oriented communications technologies.