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TMCNet:  Kaiser Family Foundation Introduces All New kff.org

[May 09, 2013]

Kaiser Family Foundation Introduces All New kff.org

May 09, 2013 (Close-Up Media via COMTEX) -- The Kaiser Family Foundation announced the launch of an all new kff.org, the Foundation's web destination for its health policy information.

The new kff.org has been designed to fit the way people currently access and consume online information, and is built on an open-source platform that can rapidly evolve to incorporate the latest advances in online communication.

According to a release, the Foundation consolidated five websites and gateways developed over the last decade to provide a single point of entry to the Foundation's diverse information resources in redesigning kff.org. (The foundation will maintain a separate site for Kaiser Health News (KHN), its nonprofit health news service.) The new kff.org will provide a streamlined experience centered around 10 health policy topics, with content continually updated on the home page, topic pages and throughout the site to reflect both current health policy issues as well as the Foundation's latest resources. All content on a topic whether a fact sheet, poll, slide, data table, video or infographic or KHN news report will be integrated for one-stop viewing.

Developed in partnership with WordPress.com VIP, the group said the website showcases a new faceted search engine, developed specifically for kff.org, which provides a shopping-like experience to users who can refine searches by attributes like date, topics, tags, and type of content. The site also utilizes the latest techniques to optimize viewing on tablets and smartphones.

"The Kaiser Family Foundation always strives to provide the best information on health policy issues," said KFF President and Chief Executive Officer Drew Altman. "The new kff.org puts our online information together in a much simpler and more engaging way for the many audiences who rely on us every day." "We're very excited to have the Kaiser Family Foundation's newly redesigned site on WordPress.com VIP, delivering a great experience on the desktop web, tablet, and mobile. Kff.org breaks new ground in bringing faceted search to a WordPress site, powered by VIP-hosted Elasticsearch. I'm impressed with KFF's commitments and contributions to open source, and looking forward to their continued involvement with these communities," said Raanan Bar-Cohen, Senior Vice President at Automattic.

Using a custom plug-in for WordPress, kff.org users can now interact with state and global data tables, maps, and trend graphs on health issues (previously found on statehealthfacts.org and globalhealthfacts.org) alongside related fact sheets, briefs and reports, rather than needing to go to separate Foundation sites to find different types of information on the same topic.

Many existing resources have been refreshed for the new platform, including quizzes, timelines, slides and other interactive tools. Slideshows and chartpacks from new Kaiser polls have gone social and can be shared using an embeddable viewer from Slideshare, providing an audience with access to the Foundation's resources.

The Kaiser Family Foundation is a group focusing on health policy analysis, health journalism and communication.

((Comments on this story may be sent to newsdesk@closeupmedia.com))

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