Four Leading European Carriers Implemented ECT WebRTC Solution in 2015
It’s been another exciting year for WebRTC as the technology’s adoption continued, permeating more industries. It’s no surprise, then, that companies with WebRTC-based solutions have experienced success in 2015 as well. Take European Computer Telecoms AG (ECT), for example. The vendor of complete solutions for value-added services in voice and multimedia successfully implemented its INtellECT WebRTC solution with four leading European carriers this year.
ECT’s WebRTC solution is integrated with the company’s existing service applications, including INtellECT Virtual PBX, effECTive Network-Based Contact Centers, effECTive Number Translation Services and effECTive Interactive Voice Response. Leveraging WebRTC the solution provides the ability to call a phone number from a browser as well as receive calls. In addition, it enables carriers to use voice and video telephony in existing service applications, improving the caller experience, making the service attractive to new customers and increasing customer retention.
ECT didn’t name the European carriers that implemented INtellECT WebRTC, but it’s likely they include the unnamed Scandinavian service provider announced in November, as well as the unnamed major European operator that implemented INtellECT WebRTC along with Dialogic’s PowerMedia media processing software in May.
“Our approach to WebRTC will be a game changer in the industry,” said Metin Sezer, director of New Products at ECT. “Whereas others only offer a gateway for transcoding or a set of APIs, we provide real marketable solutions that enable our customers to offer WebRTC-enhanced value-added services immediately to customers worldwide. We have the expertise to lead the WebRTC discourse as we are one of the very few vendors who actually offers carriers complete solutions.”
Existing users of the effECTive Network-Based Contact Center solution can incorporate WebRTC into their existing call flows, using the same routing logic for both regular calls and WebRTC calls. This gives contact center agents the option to have voice and video calls with customers in the browser or over the phone. Likewise, INtellECT Virtual PBX users can integrate WebRTC into their existing solution, making INtellECT WebRTC a natural choice for many.
Edited by Peter Bernstein